Apex Consumer Goods
Full rebrand increased retail shelf recognition by 40% within the first quarter of launch.
A selection of projects where strategy met execution and brands came out stronger on the other side.
Full rebrand increased retail shelf recognition by 40% within the first quarter of launch.
60-second brand film earned 2.4M organic views and a regional advertising award.
Multi-channel digital campaign drove a 3x increase in qualified leads over 90 days.
12-week content series grew Instagram following by 200% and doubled engagement rate.
Launch campaign positioned a new athletic brand against established competitors in under 6 months.
Editorial campaign series elevated brand perception and supported a 25% increase in premium tier sales.
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